[{"data":1,"prerenderedAt":458},["ShallowReactive",2],{"shell":3,"article:settings-placeholders":33},{"mode":4,"siteUrl":5,"commit":6,"generatedAt":7,"counts":8,"searchIndex":13,"menu":14,"popularSearches":15,"topics":21},"publication","https:\u002F\u002Fhelp.getleadscore.ai","e0fd82cf1a","2026-11-05T20:23:28.761Z",{"guides":9,"paths":10,"drafts":11,"shots":12},131,8,0,153,"\u002F_search\u002Findex.a27024c5c2a1.json","\u002F_nav\u002Fmenu.42deedb43cb8.json",[16,17,18,19,20],"import contacts","follow up","text templates","call rotation","where are my meetings",[22,23,24,25,26,27,28,29,30,31,32],"getting-started","leads","import","follow-ups","email","calling","outreach","performance","account","settings","troubleshooting",{"id":34,"slug":34,"kind":35,"href":36,"icon":37,"title":38,"description":39,"level":40,"status":41,"verification":42,"reviewedAt":43,"videoStatus":44,"productLocation":45,"settingsCategory":46,"topic":47,"html":50,"toc":51,"shots":71,"related":79,"paths":94,"videos":95,"sidebar":96},"settings-placeholders","guide","\u002Fguides\u002Fsettings-placeholders","layout-template","Placeholder fallback values","Choose what a message should say when a lead is missing a value. Useful fallbacks keep a sentence readable without inventing a person's name, company…","intermediate","published","browser-observed-read-only","2026-11-04","planned","Settings → Templates → Placeholders","Templates",{"slug":31,"title":48,"href":49},"Settings","\u002Ftopics\u002Fsettings","\u003Cdiv class=\"intro\" data-section=\"intro\">\u003Cp>Choose what a message should say when a lead is missing a value. Useful fallbacks keep a sentence readable without inventing a person's name, company information, or qualification result.\u003C\u002Fp>\u003C\u002Fdiv>\n\u003Cfigure class=\"see shot\" data-shot-figure=\"settings-communication-placeholders-desktop\">\u003Cp class=\"see-label\">What you’ll see\u003C\u002Fp>\u003Cbutton type=\"button\" class=\"shot-open\" data-shot=\"settings-communication-placeholders-desktop\" data-view=\"plain\" aria-label=\"Enlarge screenshot: Placeholders page in Templates, with Remove unresolved placeholders turned on and backup values for lead details.\">\u003Cimg src=\"\u002Fmedia\u002Fscreenshots\u002Fsettings-communication-placeholders-desktop.jpg\" alt=\"Placeholders page in Templates, with Remove unresolved placeholders turned on and backup values for lead details.\" width=\"1920\" height=\"873\" decoding=\"async\">\u003C\u002Fbutton>\u003Cfigcaption>The Placeholders page, where you set backup values that fill in when a lead's details are missing.\u003C\u002Ffigcaption>\u003Cdiv class=\"shot-actions\">\u003Cbutton type=\"button\" class=\"shot-action\" data-shot=\"settings-communication-placeholders-desktop\" data-view=\"plain\">Enlarge\u003C\u002Fbutton>\u003C\u002Fdiv>\u003C\u002Ffigure>\n\u003Csection class=\"box box-prereq\" data-section=\"before-you-start\">\u003Cp class=\"box-label\" aria-hidden=\"true\">\u003Cspan class=\"box-icon\">\u003C\u002Fspan>\u003C\u002Fp>\u003Ch2 id=\"before-you-start\">Before you start\u003C\u002Fh2>\u003Cp>You need settings access and examples of the templates your team uses. This page changes shared substitution behavior, so review affected templates before editing. No number or sending domain is required to inspect fallback values.\u003C\u002Fp>\u003C\u002Fsection>\n\u003Csection class=\"section\" data-section=\"review-and-edit\">\u003Ch2 id=\"review-and-edit\">Review and edit\u003C\u002Fh2>\u003Col class=\"steps\">\n\u003Cli>Open \u003Cstrong>Settings → Templates → Placeholders\u003C\u002Fstrong>. Review \u003Cstrong>Remove unresolved placeholders\u003C\u002Fstrong> before changing any individual fallback.\u003C\u002Fli>\n\u003Cli>Work through \u003Cstrong>Lead Info\u003C\u002Fstrong>, \u003Cstrong>Company\u003C\u002Fstrong>, \u003Cstrong>Location\u003C\u002Fstrong>, \u003Cstrong>Scoring\u003C\u002Fstrong>, and \u003Cstrong>Sender \u002F System\u003C\u002Fstrong>. Set only appropriate backup wording. A neutral greeting is safer than inventing missing personal information.\u003C\u002Fli>\n\u003Cli>Leave a fallback blank when that placeholder should be removed, as the page explains. Then check the surrounding sentence: removing a token can leave stray punctuation or an incomplete phrase.\u003C\u002Fli>\n\u003Cli>Review \u003Cstrong>Sequence AI model\u003C\u002Fstrong> separately. It is saved with the fallback settings and affects sequence-related AI configuration; do not change it unintentionally while correcting a greeting.\u003C\u002Fli>\n\u003Cli>Use \u003Cstrong>Save Changes\u003C\u002Fstrong>, then reopen it to compare the stored fallbacks, unresolved-token choice, and model selection.\u003C\u002Fli>\n\u003C\u002Fol>\u003C\u002Fsection>\n\u003Csection class=\"section\" data-section=\"check-the-result\">\u003Ch2 id=\"check-the-result\">Check the result\u003C\u002Fh2>\u003Cp>Inspect a relevant template with complete information and with a missing field. Both versions should remain readable and truthful. Saving fallbacks does not rewrite every saved lead record or prove what a live recipient received. Final message review still matters before sending.\u003C\u002Fp>\u003C\u002Fsection>\n\u003Cdetails class=\"accordion\" data-section=\"if-something-goes-wrong\">\u003Csummary>\u003Ch2 id=\"if-something-goes-wrong\">If something goes wrong\u003C\u002Fh2>\u003Cspan class=\"acc-hint\">Troubleshooting\u003C\u002Fspan>\u003C\u002Fsummary>\u003Cdiv class=\"accordion-body\">\u003Cp>An empty result may be the deliberate blank-fallback behavior. Visible unresolved text may require reviewing the unresolved-placeholder setting or whether that token is supported in the particular feature. Awkward grammar usually needs a template edit as well as a fallback change. After a failed or unclear save, reload the stored settings before retrying so an older snapshot does not overwrite someone else's changes.\u003C\u002Fp>\u003C\u002Fdiv>\u003C\u002Fdetails>\n\u003Cdetails class=\"accordion\" data-section=\"related-guides\">\u003Csummary>\u003Ch2 id=\"related-guides\">Related guides\u003C\u002Fh2>\u003Cspan class=\"acc-hint\">More guides\u003C\u002Fspan>\u003C\u002Fsummary>\u003Cdiv class=\"accordion-body\">\u003Cp>\u003Ca href=\"\u002Fguides\u002Fcommunication\">Communication\u003C\u002Fa>, \u003Ca href=\"\u002Fguides\u002Fplaybooks\">Playbooks\u003C\u002Fa>.\u003C\u002Fp>\u003C\u002Fdiv>\u003C\u002Fdetails>\n\u003Csection class=\"section\" data-section=\"screenshots\">\u003Ch2 id=\"screenshots\">Screenshots\u003C\u002Fh2>\u003Cp>The screenshot for this guide is shown above, under “What you’ll see”.\u003C\u002Fp>\u003C\u002Fsection>",[52,56,59,62,65,68],{"id":53,"text":54,"depth":55},"before-you-start","Before you start",2,{"id":57,"text":58,"depth":55},"review-and-edit","Review and edit",{"id":60,"text":61,"depth":55},"check-the-result","Check the result",{"id":63,"text":64,"depth":55},"if-something-goes-wrong","If something goes wrong",{"id":66,"text":67,"depth":55},"related-guides","Related guides",{"id":69,"text":70,"depth":55},"screenshots","Screenshots",{"settings-communication-placeholders-desktop":72},{"id":73,"src":74,"alt":75,"caption":76,"width":77,"height":78},"settings-communication-placeholders-desktop","\u002Fmedia\u002Fscreenshots\u002Fsettings-communication-placeholders-desktop.jpg","Placeholders page in Templates, with Remove unresolved placeholders turned on and backup values for lead details.","The Placeholders page, where you set backup values that fill in when a lead's details are missing.",1920,873,[80,87],{"slug":81,"title":82,"href":83,"icon":84,"description":85,"level":40,"productLocation":86},"communication","Review communication and prepare outreach","\u002Fguides\u002Fcommunication","mail","Communication groups the records your team works with and the conversations that result. Start with review, then choose a specific authorized action. Sending…","Communication",{"slug":88,"title":89,"href":90,"icon":91,"description":92,"level":40,"productLocation":93},"playbooks","Review and prepare outreach playbooks","\u002Fguides\u002Fplaybooks","workflow","Playbooks are reusable outreach sequences that can contain automated steps and manual tasks. Reviewing a playbook is different from publishing it or enrolling…","Playbooks",[],[],{"title":48,"href":49,"groups":97},[98,122,154,178,186,210,242,262,290,317,337,361,368,392,400,411,431],{"title":99,"icon":100,"items":101},"General","building-2",[102,106,110,114,118],{"label":103,"href":104,"slug":105},"Company","\u002Fguides\u002Fcompany-settings","company-settings",{"label":107,"href":108,"slug":109},"Address","\u002Fguides\u002Fsettings-general-address","settings-general-address",{"label":111,"href":112,"slug":113},"Social Profiles","\u002Fguides\u002Fsettings-general-social","settings-general-social",{"label":115,"href":116,"slug":117},"Notifications","\u002Fguides\u002Fsettings-general-notifications","settings-general-notifications",{"label":119,"href":120,"slug":121},"Delete my data","\u002Fguides\u002Fsettings-general-delete-data","settings-general-delete-data",{"title":123,"icon":124,"items":125},"Lead 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