[{"data":1,"prerenderedAt":450},["ShallowReactive",2],{"shell":3,"article:settings-business-profile-disqualified-traits":33},{"mode":4,"siteUrl":5,"commit":6,"generatedAt":7,"counts":8,"searchIndex":13,"menu":14,"popularSearches":15,"topics":21},"publication","https:\u002F\u002Fhelp.getleadscore.ai","e0fd82cf1a","2026-11-05T20:23:28.761Z",{"guides":9,"paths":10,"drafts":11,"shots":12},131,8,0,153,"\u002F_search\u002Findex.a27024c5c2a1.json","\u002F_nav\u002Fmenu.42deedb43cb8.json",[16,17,18,19,20],"import contacts","follow up","text templates","call rotation","where are my meetings",[22,23,24,25,26,27,28,29,30,31,32],"getting-started","leads","import","follow-ups","email","calling","outreach","performance","account","settings","troubleshooting",{"id":34,"slug":34,"kind":35,"href":36,"icon":37,"title":38,"description":39,"level":40,"status":41,"verification":42,"reviewedAt":43,"videoStatus":44,"productLocation":45,"settingsCategory":46,"topic":47,"html":50,"toc":51,"shots":62,"related":70,"paths":85,"videos":86,"sidebar":87},"settings-business-profile-disqualified-traits","guide","\u002Fguides\u002Fsettings-business-profile-disqualified-traits","target","Maintain disqualifying traits","Use Business Profile → Disqualified Traits to maintain short phrases describing a poor fit for your business. Review these shared criteria with the workspace…","intermediate","published","browser-observed-read-only","2026-11-04","planned","Settings → Business Profile → Disqualified Traits","Business Profile",{"slug":31,"title":48,"href":49},"Settings","\u002Ftopics\u002Fsettings","\u003Cdiv class=\"intro\" data-section=\"intro\">\u003Cp>Use \u003Cstrong>Business Profile → Disqualified Traits\u003C\u002Fstrong> to maintain short phrases describing a poor fit for your business. Review these shared criteria with the workspace owner before adding or removing them. A trait can influence how prospects are treated; it should describe a legitimate business criterion rather than an unsupported conclusion about an individual.\u003C\u002Fp>\u003C\u002Fdiv>\n\u003Cfigure class=\"see shot\" data-shot-figure=\"settings-business-profile-disqualified-traits-desktop\">\u003Cp class=\"see-label\">What you’ll see\u003C\u002Fp>\u003Cbutton type=\"button\" class=\"shot-open\" data-shot=\"settings-business-profile-disqualified-traits-desktop\" data-view=\"plain\" aria-label=\"Enlarge screenshot: Disqualified Traits page in Business Profile, with a form to add a trait and an empty Active traits list.\">\u003Cimg src=\"\u002Fmedia\u002Fscreenshots\u002Fsettings-business-profile-disqualified-traits-desktop.jpg\" alt=\"Disqualified Traits page in Business Profile, with a form to add a trait and an empty Active traits list.\" width=\"1920\" height=\"873\" decoding=\"async\">\u003C\u002Fbutton>\u003Cfigcaption>The Disqualified Traits page, where you type a Trait and select Add trait. No traits have been added yet.\u003C\u002Ffigcaption>\u003Cdiv class=\"shot-actions\">\u003Cbutton type=\"button\" class=\"shot-action\" data-shot=\"settings-business-profile-disqualified-traits-desktop\" data-view=\"plain\">Enlarge\u003C\u002Fbutton>\u003C\u002Fdiv>\u003C\u002Ffigure>\n\u003Csection class=\"section\" data-section=\"review-the-list-and-make-a-change\">\u003Ch2 id=\"review-the-list-and-make-a-change\">Review the list and make a change\u003C\u002Fh2>\u003Col class=\"steps\">\n\u003Cli>Wait for \u003Cstrong>Active traits\u003C\u002Fstrong> to load. Inspect each phrase, its reason, and whether it is marked \u003Cstrong>Manual\u003C\u002Fstrong> or \u003Cstrong>Learned\u003C\u002Fstrong>. Learned traits were extracted from disqualification activity; the occurrence count indicates reconfirmation, not independent proof that a rule is appropriate.\u003C\u002Fli>\n\u003Cli>In \u003Cstrong>Add a trait\u003C\u002Fstrong>, enter a short phrase in \u003Cstrong>Trait\u003C\u002Fstrong>. The field requires at least three characters, and \u003Cstrong>Add trait\u003C\u002Fstrong> remains unavailable for a shorter trimmed value.\u003C\u002Fli>\n\u003Cli>Use \u003Cstrong>Why (optional)\u003C\u002Fstrong> to explain the business reason. A useful reason helps another teammate understand when the criterion should apply.\u003C\u002Fli>\n\u003Cli>Choose \u003Cstrong>Add trait\u003C\u002Fstrong> to submit that trait directly. This screen does not wait for a separate page-wide Save Changes or scoring-policy Publish action.\u003C\u002Fli>\n\u003Cli>Check the added message and the \u003Cstrong>Active traits\u003C\u002Fstrong> list. Reopen the page to verify the phrase and reason were retained.\u003C\u002Fli>\n\u003Cli>To withdraw a criterion, review the correct row before using \u003Cstrong>Remove\u003C\u002Fstrong>. The source invokes removal from that control; do not treat it as merely opening a preview.\u003C\u002Fli>\n\u003C\u002Fol>\u003C\u002Fsection>\n\u003Csection class=\"section\" data-section=\"confirm-and-recover\">\u003Ch2 id=\"confirm-and-recover\">Confirm and recover\u003C\u002Fh2>\u003Cp>A saved trait is configuration evidence, not proof that every provider and outreach channel enforced it. If a service notice says the list could not load, do not interpret the empty area as no traits. If an addition or removal has an uncertain result, refresh and inspect the list before repeating it. Ask support about unexpected learned entries or missing persistence.\u003C\u002Fp>\u003Cp>Related: \u003Ca href=\"\u002Fguides\u002Fleads\">Leads\u003C\u002Fa>, \u003Ca href=\"\u002Fguides\u002Fsupport\">Support\u003C\u002Fa>.\u003C\u002Fp>\u003C\u002Fsection>\n\u003Csection class=\"section\" data-section=\"screenshots\">\u003Ch2 id=\"screenshots\">Screenshots\u003C\u002Fh2>\u003Cp>The screenshot for this guide is shown above, under “What you’ll see”.\u003C\u002Fp>\u003C\u002Fsection>",[52,56,59],{"id":53,"text":54,"depth":55},"review-the-list-and-make-a-change","Review the list and make a change",2,{"id":57,"text":58,"depth":55},"confirm-and-recover","Confirm and recover",{"id":60,"text":61,"depth":55},"screenshots","Screenshots",{"settings-business-profile-disqualified-traits-desktop":63},{"id":64,"src":65,"alt":66,"caption":67,"width":68,"height":69},"settings-business-profile-disqualified-traits-desktop","\u002Fmedia\u002Fscreenshots\u002Fsettings-business-profile-disqualified-traits-desktop.jpg","Disqualified Traits page in Business Profile, with a form to add a trait and an empty Active traits list.","The Disqualified Traits page, where you type a Trait and select Add trait. 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